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Basics of Banner Advertising
Cód:
491_9785941571451
De: R$ 0,00Por: R$ 202,60ou X de
The book includes theoretical and practical material that can serve as a starting point on the way to achieving good results for the effectiveness of banner advertising Internet projects of any subject and size. It discusses the role of banner advertising on the Internet marketing formats and types of banner ads, banner ads and promotional mechanisms. Practical recommendations for the study of the psychological characteristics of perception of advertising banners, the technique of creating an effective advertising banner.
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