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DEPARTAMENTOS
INTERESSE GERAL
INTERESSE GERAL 2
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LIVROS TÉCNICOS 2
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Creative Solutions to Global Business Negotiations, Third Edition
Cód:
491_9781952538780
De: R$ 0,00Por: R$ 164,85ou X de
Practical and user friendly, the author describes all the key elements needed to negotiate deals that are doable, profitable, and sustainable.Based on decades of teaching and consultancies around the world, the author provides a useful guide for business executives operating in todays digitalized global economy. This latest edition will help readers enhance their preparation, anticipate objections, create value for tangibles/intangibles, and avoid cultural blunders to reach mutually beneficial outcomes.By sharpening negotiation skills, business executives will be able to interact more effectively with their counterparts in the fast changing global business environment and the rising influence of third parties. Practical and user friendly, the author describes all the key elements needed to negotiate deals that are doable, profitable, and sustainable.
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