SEARCH ENGINE MARKETING
Cód:
491_9781954407169
De: R$ 0,00Por: R$ 122,65ou X de
Searching the Internet is by far the most common thing that we do online. Whatever we are looking for, we turn to our favorite search engine to find the information that we need. If were looking for a product or service, we find it, research it, and, depending on what we are looking for, sometimes buy it online. Due to the availability of devices like smartphones, tablets, and laptops, were no longer limited by where or when we can search from. People can search online twenty-four-seven, but the big question is, will they find your website in the search results? The answer to this question is what this book is all about.Search is now a part of most peoples everyday lives, and as consumers, we rely on search engines to lead us to what were looking for. As a business, its no longer good enough to have a web presence; you also need to be found, so lets discover how to unveil the crucial concepts and building blocks of search engine optimization. Youll learn the basics of search engine optimization so that you can leverage the essential skills involved to compete and achieve your online goals.This book covers the following topics:SEO As A Sales Strategy For EntrepreneursWhat to Consider Before Setting Up A SEM CampaignPlan SEO StrategyHow to Improve Quality ScoreEssential Tools in SEOWhat They Are and How They WorkGoogle Ads and Bing AdsMistakes to AvoidMeasuring SEO EffectivenessUsing Social Media To Boost Your SEOEverything You Know About SEO is Mostly WrongHow to Start and Run a Profitable SEO BusinessBlogging for SEOAssessing your Current SEO Situation Through A Quick AuditThe Underestimated Importance of Local SEOOn-Page SEO TechniquesProfitable Options For Making Money as an SEO FreelancerWhats the Best Way to Outsource Your SEO?Negative KeywordsAdvantages of SEOWorking with Local SEO Business...And much more!!This book exists to share what weve learned running SEO for hundreds of websites, whilst analyzing the successes and failures of tens of thousands
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