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Service Design and Delivery
Cód:
491_9781606497845
This book explains the design thinking approach both for designing new services and delivering the services. This approach itself can be applied to areas other than pure services, because it contains the innovative and intrinsic ingredients that can be applied to any human activity. The book will cover topics such as mindset and preparation for service design as well as prototyping and testing the service design. Introduction on design thinking is discussed and design thinking toolkits are provided - a useful tool for the reader to implement. Both IDEOs Design Thinking for Educators Toolkit and Innovation Leadership Boards Playbook for Strategic Foresight and Innovation are discussed in detail.
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