The 100 Greatest Advertisements 1852-1958

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www.bnpublishing.com

Código:

491_9781607966340

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More than 100 illustrated examples of successful promotions demonstrate the ingredients that make ads click. These are the effective ads that sold millions of dollars of merchandise, from Rolls Royce automobiles to Lux Soap, Coca-Cola, and Campbells Soup. Discover how the ads came into being, explained in their creators own words.

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More than 100 illustrated examples of successful promotions demonstrate the ingredients that make ads click. These are the effective ads that sold millions of dollars of merchandise, from Rolls Royce automobiles to Lux Soap, Coca-Cola, and Campbells Soup. Discover how the ads came into being, explained in their creators own words.